Artists work for licence4/7/2024 In this way, they suggest uses that are appropriate for your work. Your website may contain mockups that feature your designs on particular products. Present collections of art that work together, prepared specifically with licensing in mind. If your primary business focus is art licensing, your website should reflect this. How is that done? Create a website geared for licensing. Once you have determined that licensing is an appropriate path for you, you will need to prepare a portfolio, and market your work. The Surtex art licensing trade show takes place in New York City. As agents, they help their artists procure contracts with other manufacturers. This has resulted from a market contraction, causing publishers to seek additional income streams. In recent years, many art publishers have also acted as agents for their artists. Other artists license their work to art publishers, who print and distribute “wall décor” as posters, prints, framed art, etc. Then you can design a portfolio which is prepared specifically for licensing with certain prospective customers (manufacturers) in mind. If you wish to enter the licensing world, you should have a very good idea of the type of products that are appropriate for the art you create. It not unusual for an artist to receive between 3% – 7% of the wholesale price. These are based on a percentage of sales of products that are manufactured using their images. Typically, however, they are paid through quarterly royalty payments. Licensing does not convey copyright, which is retained by the artist.Īrtists may receive an advance at the time of signing a contract. For example, you may be licensing six images to be used on ceramic dinnerware, for a contract term of three years, for distribution and sale in North America. This agreement permits the licensee to use specified art images in the manufacture of specified products, for a set period in a set geographical area. What exactly is licensing? It’s a contractual agreement between the artist (licensor) and the client (licensee). And, they have to understand how business is done. They must determine if their work is a fit. Artists who want to pursue licensing need to learn as much about the industry as possible. Quite often the art you see printed on products was licensed by the manufacturer from an artist who makes their living designing for this market. Photo courtesy Īrt is everywhere in our lives. Examples of licensed images from artists Barb Tourtillotte and Yvette Marie Jones.
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |